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Product Tag Drill-Down
Note: This article applies to both our Stitch X and Stitch Classic Versions.
Note: To report by both variant and product tag, sales for variants with multiple tags will appear on multiple rows. For example, a variant with two product tags will have two rows, each with identical sales metrics.
This report excludes variants without sales as well as variants belonging to products without tags.
|Product Tag||The tag associated with a variant's parent product
Each tag for each variant is a separate row
|Product ID||The Stitch product ID|
|Variant ID||The Stitch variant ID|
|Variant Name||The name of the variant|
|SKU||The variant's SKU|
|Tax||Total tax collected for a variant|
|Total (Less Tax)||Total non-tax revenue (sum of units * unit price) for a variant|
|Profit||Total (less tax) - (units sold * current average unit cost) for a variant|
|Margin Pct||Profit ÷ total (less tax) for a variant|
|Units||Units sold for a variant|
|Price Per Unit||Average selling price per unit sold
Equates to Total (less tax) ÷ units
Note: This report duplicates sales for items with multiple tags. To calculate absolute sales totals, use the Sales by Variant or Order History reports.